Initially, it was Changyou, a Chinese online games company, which had requested and obtained the new gTLD .CYOU (its NASDAQ ticker symbol). But in the meantime, Sohu bought Changyou, and it was under these circumstances that Shortdot acquired the gTLD .CYOU.
A few years ago, Shortdot had tremendous success with the .ICU. Shortdot’s marketing strength had prompted trademark owners to make preventive registrations. Subsequently, there were UDRP procedures, but these were relatively rare. Here are a few examples:
History repeats itself. Shortdot will launch the .CYOU on May 14, 2020. Again, preventive registrations are highly recommended.